As mentioned on the prior page, the seeds of DwellSmart were formed in 2003. After a few years of germination, we began planning for DwellSmart in January of 2007, and we opened our Mount Pleasant store in November. Our website was launched in early 2008. In hindsight, the recession was starting just as our store was opening, and it was a very difficult time to be in the retail business.
After operating our Mount Pleasant store for three years, we moved our store downtown for the next seven years, and we eventually closed our physical storefront, and we are now able to focus on our e-commerce website. While we do miss the benefits of a brick-and-mortar store, it is very hard and expensive to succeed both online and offline. Our website has always been our primary source of business, and we are happy to have this new opportunity to focus on our website.